Company News, New Products

Procter & Gamble’s Oral-B Rolls Out Oral-B iO10 with iOSense

Also expands toothbrush range with two new lower price models and forms alliance with teledenistry company Grin.

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By: Christine Esposito

Editor-in-Chief

Procter & Gamble’s staff may not be physically onsite at CES in Las Vegas this week, the CPG giant is pushing through with its newest developments, starting with Oral-B. The brand today has unveiled Oral-B iO10 with iOSense, the newest iteration of its tech-driven toothbrush. The brand is also making the Oral-B iO lineup accessible to more people with the addition new models called iO4 and iO5 that will be sold for less than $100.   “Our mission does not end at a smart toothbrush or bette...

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